Brighten up your Workout: Aura Launches LED Fitness Wearables

Saying hello to winter doesn’t have to mean waving goodbye to outdoor exercise thanks to the first collection from UK-based brand Aura. Their new line of LED fitness accessories lets you stay visible while you stay fit outdoors this winter. Using ultra-high visibility LED technology, offering up to 60 hours of battery life, and equipped with weatherproof seals, the one-size-fits all range is guaranteed to lighten your mood as well as the dark.

Running’s popularity continues to grow in the UK and cycling is on the up too, with recent research from British Cycling showing it as the UK’s third favourite sport. So far, so healthy. However, on Thursday 21 December the UK will experience almost nine hours less daylight than on Wednesday 21 June. For some people, this can be rather demotivating when it comes to outdoor exercise. However, Aura’s LED-toting gear allows you to brighten up the night and keep on going long after the sun has gone down. As they say – don’t stop when it’s dark, stop when you’re done.

Aura’s products all employ the latest in ultra-high visibility LED technology. They have impressively long battery life (up to 60 hours!) and products come with batteries included, with some models even featuring USB rechargeable batteries. The designs also incorporates weatherproofing seals, meaning even less excuses for not venturing out in our wonderful British winter weather.

Long-lasting, safety-enhancing, weatherproof and a whole lot of fun – what more could you want from outdoor active wear?

LED exercise gear should ‘make you be noticed’, not ‘make you notice’ and Aura’s lightweight kit does exactly this. You enjoy increased visibility, while the lightweight design that does not impact on your comfort when you’re on the move. Simply adjust to fit, and you’re off. The Rechargeable LED Phone Belt and LED Reflective Vest include pockets for items such as phones and keys, and the LED Phone Armband also securely stores a smartphone, keeping it easily accessible.

The Aura range of products was conceived and developed in the UK by a team of self-confessed fitness junkies who decided that if the products they wanted to buy didn’t exist, they would create them. They spotted a gap in the market for an innovative line of safety sportswear; one that bridges the gap between fitness and safety. Lo and behold – the Aura first line was born!

Aura’s line at launch includes LED Heel Clips, Running Armbands, Reflective Vests, Waistbands, Slap Bands, the list goes on! They are on sale in the UK and available at Argos.

To learn more, head to: www.auraactivegear.com